CONNECT WITH THE PERMIAN BASIN & THE PEOPLE, PLACES & IDEAS THAT INSPIRE US

Permian Basin History & Environment

The Permian was a geologic period that spanned 47 million years, and ended 251 million years ago with the the largest mass extinction in Earth's history. Nearly 96% of marine species and 70% of terrestrial species died out, and it is known as the only mass extinction of insects. It would take 30 million years for life to recover from this catastrophe.

The Permian Basin is found in western Texas and southeastern New Mexico, and is one of the world’s thickest deposits of rock. It also recently became the highest producing oil field on the planet.

The largest land owner in the area is Chevron, and according to a recent study, the highest emissions of methane ever measured from a major U.S. oil and gas basin were discovered in the area. There’s so much methane escaping from Permian oil and gas operations that it nearly triples the 20-year climate impact of burning the gas that is being produced.

With a deep love and respect for the Permian Basin, and its incredible people past, present and future, Kim and Lisa started PERMIAN to try to bring awareness and change to their homeland. By design.

West Texas & Regional Wanders

Explore some of the darkest night skies in the continental US at the McDonald Observatory, one of the world's leading centers for astronomical research. During COVID, don't miss their Youtube for live astronomer-led deep space and moon tours.

Monahans Sandhills State Park is a magical ocean of sand and skies in Monahans, Texas. Don't forget your sunscreen and water, and rent a board to wax down and surf the 70 ft. high dunes.

Take a dip in the oasis of the world's largest spring-fed swimming pool that is Balmorhea State Park.

Hike a little closer to the center of the Earth and roam the largest known cave chamber in North America the at Carlsbad Caverns National Park in southeastern New Mexico.

Learn more about the region and see some world-class art at museums like the Museum of the Big Bend, the Chihuahuan Desert Research Institute, the Museum of the Southwest, and the Chinati Foundation.

Make the sky-filled drive out to Big Bend National Park, and raft between the ancient canyons on the majestic Rio Grande River. After, don't miss dinner and a local performance at the Starlight Theater and Saloon.

PERMIAN Collaborators

Brett Jutkiewicz, Director of Photography & PERMIAN's Lead Photo Contributor

Elsa Chiao, Art Director & Designer

Jeremy Nunn, Graphic Designer

Alan Schaffer, Bismuth Studios

Strauss Bourque La-France, Artist & PERMIAN On-Location Product Photographer

Ideas & Organizations that Inform & Inspire

“As we strive for human equity, we have to be able to recognize inequity and have the ability to recognize ourselves as designers who have the power to disrupt it.” Creative Reaction Lab

“A circular economy is one that is restorative and regenerative by design.” Ellen MacArthur Foundation

“...sustainability literacy involves understanding the organizational principles of ecological and social ecosystems, in order for humanity to work with these systems instead of working against them.” Slow Factory Foundation

“We work with artists and organizations to center the voices of artists in public discourse, expand what participation in a democracy looks like, and reshape conversations about politics.” For Freedoms

“For the sake of our economies, safety, food security, and communities, there is an urgent need for ocean restoration and climate adaptation.” Urban Ocean Lab